A high-quality product does not mean high expense. Excellent quality video can be made from a good smart phone, and today's digital video cameras are inexpensive. But it's not just the equipment that matters - it's YOU! Practice by presenting to yourself in the mirror! Give yourself a brief introduction to yourself! Try talking to a friend or relative with whom you're completely relaxed. Without judgment, notice your facial expressions, vocal tone and pitch, how well your personality comes across. It's YOU that sells yourself, especially in a service business.
There are lots of videos and resources to teach you how to create effective marketing videos. Take action now in the new year, and resolve to really shine your light to those who need what you have to offer. Just do it!