On my Grammar Guru Facebook page, I love to poke fun at examples of really poor grammar and writing. Some are funny cartoons, and others are - unfortunately - examples of really bad writing in the public eye.
And that's where good grammar is REALLY important - in the public eye! Here's why.
1. No matter what you do or how you do it, you need to present a professional, educated image to your prospects and clients. When your blog or social media post is full of mis-spellings or missing punctuation, you appear to others to be either careless or ignorant - neither of which, of course, is good for business! Neither may be true, but you wouldn't want a prospect to believe you are careless based on your online presence. ESPECIALLY in this holistic, heart-based game we're all in, you want your clients and prospects to trust in your skills, your intention, and your ability to fulfill your promises.
2. When you write poorly, your meaning can be lost. I have read items with little (or mistaken) punctuation, and found myself wondering what the writer was trying to convey. Or articles in which an incorrect word with different meaning was mistakenly used for the correct word. If your meaning is not clear, your reader will quickly give up and move on, and will judge that you are not as capable as you really are.
Don't dismiss proper writing etiquette as unimportant. Use spellcheckers, Grammerly and other apps, and proofreaders. Want a great referral? ME!
Here's another business writing lesson for you from The Grammar Queen! Whether formal or informal, be careful with the shortcuts you use in your writing. Overuse can set the wrong tone.
For example, use of shortcut ordinal numbers as bullets for a listing (1st, 2nd, 3rd) is casual but acceptable, if that's your writing style. Personally I prefer just using straight numbers (1, 2, 3). However, except in very casual communication, ordinal numbers used in copy that is NOT list format, just straight text like this, are written out (first, second, etc.).
1st: Open the door.
2nd: Walk through the door.
3rd: Close the door
First, open the door. Second, walk through the door. Third, close the door.
I've written before about another shortcut I see often: the use of "&" in business writing (outside of titles and such). It is no harder to type the three letters "and" than it is to shift-7 to create the &, and it is far more professional.
Greater grammar Nazis than I am are predicting a decline in proper grammar and spelling due to the huge younger population accustomed to tweeting and texting. These shortcuts can be viewed as the destruction of proper English (yes, I tend to this view) or to a new written dialect. I certainly wouldn't want to see a resume that says, "I wud luv 2 work w u bcuz im g8 at it ru hiring?" Key is to understand the use of each in context.
Sometimes I think I will.
Five simple words with simple meaning. Yet just like magic, the meaning drastically changes when a bit of punctuation or phrasing changes.
Sometimes, I think, I will.
Sometimes I think; I will.
Sometimes, I think I will.
I think, sometimes, I will.
I will think, sometimes.
Do you see how a few tweaks can change the meaning of a simple sentence?
As an editor and proofreader, it is my role to make these sorts of tweaks to an author's writing, while still preserving the original meaning and intent. I often see phrasing or punctuation
Take this meme, for example - notice how drastically the meaning changes with the addition of a simple comma.
However you write, and in whatever format, read through what you've written to ensure that your meaning is clear and as intended.
And when you need objective, experienced outside support, call me!
Anyone who knows me or has read my material knows that I am the "Grammar Nazi" - I have periodic rants about the level of error I see in professionally created content, and how UNprofessional it makes the writer appear. So, what needs to happen to appear professional if you don't know squat about proofreading?
It all goes back to what we learned in school: check your work! As I often say, anything you're typing in has some form of spell check - use it! However because spell checkers are far from infallible, your need to review the writing as well. Here's how I do it.
I'll begin reading a paragraph out loud because it triggers the brain to notice an error more easily than reading silently. I watch for words that are spelled correctly but are incorrect in context - the usual culprits of there/they're/their, your/you're, and so on, as well as other homonyms like threw/through, here/hear, etc. I watch for verb tenses, plural vs. possessive, grammar errors, and overall style.
But just as important is what editors call "line editing." I look at whether the writer's style is easy to understand. I look at the structure of the writing: Should that sentence be two pages further on with the rest of the discussion of that topic? Should this paragraph be broken apart? Should this be a new section or chapter?
Test yourself when you next have a writing assignment. See how well you can proofread yourself - have a dictionary nearby as backup! Taking the time to do it correctly means you can make a great impression on your readers.
And when you need a pro, you know who to call - Holly@LightseedsOffice.com!
Welcome! These stories, tips and tricks are intended to help you save time, and be more organized and effective in your work. New items will be added frequently so check back often.