. . . to LinkedIn, that is! I just had the privilege of creating a new LinkedIn profile for (with) a new client, and was reminded of how fun the process is, and how powerful the connections to be made.
I understand that there are many people who don't choose to be visible on the internet, but in any sort of business, whether your own or as an employee, it is crucial to be visible and known for your skills and experience. This website currently is the world's largest professional social media site with over 150 million members worldwide. That's an enormous network of potential associates, clients, and employers!
If you are self-employed or job-hunting, LinkedIn is vital to making connections in your industry. A clear, complete and well-written profile serves as your public resume. In fact recently several potential employers used my LinkedIn profile rather than the standard Word document resume. Even if you are content in your current situation, a good profile will increase your company's visibility and thus client base.
Membership in LinkedIn groups is also a great idea. There are a wide variety of professional groups in the network with whom you can chat, make connections, expand your reach. For instance, I joined with two Virtual Assistant groups to share ideas and support.
If you have not created a LinkedIn presence, here are a few tips to make it more effective.
If all of this sounds intimidating to you, I know a great resource to help you through the process - Holly@LightseedsOffice.com!
Welcome! These stories, tips and tricks are intended to help you save time, and be more organized and effective in your work. New items will be added frequently so check back often.